A beautiful, easy to use and robust online presence is critical to retailers large and small today. No matter where your shop is located, being online helps you win more business every day. Being online is a necessity.

Tower Systems understands this, and we're proud to offer local retailers a powerful solution: seamless POS software integration with Shopify, the world's leading e-commerce platform. While we offer seamless solutions to Big Commerce, Magento and Woo, when it comes to Shopify we offer to develop the website for you.

Beyond POS: your complete Shopify website development partner

While Tower Systems excels in POS software development, we also recognise the importance of a beautifully designed and functionally sound Shopify website. That's why we offer comprehensive website development services specifically tailored to integrate seamlessly with your POS system.

We understand that good web development takes time and expertise. That's why we take a fixed-price, full-service approach. Our dedicated web developer has extensive experience working with local retailers. They will guide you through a transparent process, ensuring your website is not just visually appealing, but also commercially effective.

Transparency and Australian expertise

We believe in delivering value and fair pricing. Our websites are developed entirely in Australia, ensuring clear communication and a deep understanding of your local market needs. This approach may cost slightly more than outsourced options, but it guarantees a higher quality product and a development team invested in your success.

What you get with Tower Systems' Shopify website development

Our Shopify website development package provides you with everything you need to launch your online store:

• Pre-development consultation: A comprehensive phone call to understand your specific requirements and goals.
• Checklist for you: A clear outline of tasks such as providing text and image assets for your website.
• Live Shopify site: A beautiful and functional website built according to your discussed needs.
• Theme selection: Included in the price is help from us to find the theme you prefer. Note: some themes have an extra cost.
• Shopify link: This crucial integration automatically synchronises inventory data (including images) between your POS and Shopify, ensuring seamless sales management.
• Training: A dedicated 2-hour remote training session to equip you with the knowledge to manage your online store effectively.
• Support: Three months of phone support (excluding website changes) to guide you through the initial stages of running your online store.
• Handover document: A comprehensive guide with written instructions and next steps - a valuable resource for managing your website independently.

Beyond Development: tips for a successful Shopify site

Regardless of who develops your website, here are some valuable tips to ensure your Shopify site thrives:

• Know your "why": Clearly define the goals you want your website to achieve. Is it customer acquisition, revenue growth, or enhanced customer service?
• Keep it simple: Start with a clear and user-friendly website. Focus on core functionalities and learn from user data before implementing more complex features.
• Embrace storytelling: Craft a clear brand voice and personality that resonates with your target audience.
• Learn from the competition: Research competitor websites, both local and international, to identify best practices and areas for differentiation.
• Content is king: Use high-quality, unique product images and write compelling descriptions that utilise relevant search keywords.
• Prioritise inventory management: Regularly update your stock levels to avoid customer frustration with out-of-stock items.
• Embrace social media: Actively engage your audience across social media platforms to drive traffic to your website.
• Email marketing is powerful: Utilise Shopify's marketing features to send regular email newsletters highlighting new products, promotions, and brand updates.

The Tower Systems advantage: seamless integration, maximised profit

Tower Systems takes pride in its commitment to helping local small businesses succeed online. Our POS software and Shopify integration offer several unique advantages:

• Smart integration: Our POS software seamlessly integrates with Shopify, ensuring a smooth and error-free flow of data between your physical store and online shop.
• Centralised inventory management: Manage your entire inventory from a single platform, eliminating the need for manual updates and ensuring accurate stock levels across all sales channels.
• Enhanced online presence: Our experienced web developers create stunning and user-friendly Shopify websites tailored to your specific brand and market.
• Expert guidance: Benefit from our consultative approach. We'll work closely with you to understand your business goals and develop a customised strategy to maximise online success.
• Fast-track development: Get your online store up and running quickly with our efficient website development process.

By combining the robust features of Shopify with Tower Systems' POS software integration and our practical retail expertise, you can unlock a world of benefits for your business:

• Expand your reach: Attract new customers from a wider geographic area.
• Drive sales growth: Increase sales through both your physical store and online shop.

We'd love to talk about developing a Shopify website doer your business.